Week One
Overview Video
Day One
Instructional Video
How to Figure Out Ad Space and Cost
List of Production Tasks
Monthly Production Schedule
Printer Specifics
Publication Calendar (Blank)
Publication Calendar (Example)
Day Two
Instructional Video
Jobs in the Newsroom
Job Application Form
Day Three
Instructional Video
Submitting a Photo – Newsroom Flow
Submitting a Story – Newsroom Flow
Day Four
Instructional Video
(Collateral for this day is generated by the teacher.)
Day Five
Instructional Video
Ad Proof and Approval
Ad Sales Folder Checklist
Customizable Sales Sheet
Insertion Order
Sales Invoice
Week Two
Overview Video
Day One
Instructional Video
Story Idea Exchange Sheet
Story Pitch Form
Story Tracking Sheet
Day Two
Instructional Video
Inverted Pyramid Handout
Story Planner Sheet
Day Three
Instructional Video
Permission Slip
Types of Ledes for Feature Writing
Day Four
Instructional Video
Advertising Tracking Sheet
Day Five
Instructional Video
(No collateral necessary.)
Week Three
Overview Video
Day One
Instructional Video
Advertising Solicitation Script for Phone Calls
Day Two
Instructional Video
(No collateral necessary.)
Day Three
Instructional Video
Masthead Design Helper
Day Four
Instructional Video
(No collateral necessary.)
Day Five
Instructional Video
Week Four
Overview Video
Day One
Instructional Video
Distribution Planner
Distribution Site Information Sheet
Day Two
Instructional Video
Issue with the Issue
Proof Evaluation Sheet
Day Three
Instructional Video
421 (Sheet A)
Day Four
Instructional Video
421 (Sheet B)
Day Five
Instructional Video
Graphics Package